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For 30 years, Ƶ has provided branded, end-to-end solutions that enable long-term customer loyalty and accelerate business growth for partners in the automotive industry. Experience the power of the platform by working with the true industry leader.

Auto Ƶ

Transparent Protection Your Customers Can Count On

Our industry-leading automotive protection products are designed to protect modern vehicle owners from the financial challenges of unforeseen mechanical issues, cosmetic damage, and more.

Provide comprehensive coverage and improve customer satisfaction with our all-in-one platform.

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Sustainable & Scalable Growth

Future-Ready Electric Vehicle Protection

Industry-defining EV protection products designed to provide peace of mind for customers who embrace an electrified future.

Maximize Your Product Offerings

Results-Driven Training & Sales Support

Ƶ University offers industry-leading training programs designed to empower finance managers and auto professionals to create long-term customer relationships.
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Frequently Asked Questions

Common Questions About Auto Ƶ

Have questions about auto protection options? Explore answers to some of the most common auto protection questions.

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How can partners in the automotive industry build successful protection product programs?
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How can partners in the automotive industry build successful protection product programs?
Answer

To attain success in the ultracompetitive automotive industry, partners stand apart by offering branded protection programs that not only build sustainable revenue streams but enhance customer loyalty.

Achieving this balance is no easy feat, but our team of experts helps our automotive partners achieve this goal by offering the best branded protection products, along with the support necessary to launch and maintain programs for maximum efficacy. From custom reinsurance solutions to eCommerce and training, the power of the platform is ready to help transform your business.

How does a comprehensive Ƶ Platform benefit partners in the automotive industry?
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How does a comprehensive Ƶ Platform benefit partners in the automotive industry?
Answer

We don’t just provide protection plans, we give F&I professionals the tools to ignite scalable and sustainable business growth. From data-driven insights that can be put to work at the field level to comprehensive, branded marketing services that match the look and feel of the best automotive brands, our comprehensive array of solutions helps our partners build long-term success at every level. Throw in dedicated, responsive customer service and support, and you have a combination that’s trusted by over 65 of the best OEMs and thousands of dealers throughout North America.

What type of products can help enhance customer satisfaction and build long-term loyalty?
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What type of products can help enhance customer satisfaction and build long-term loyalty?
Answer

Several product lines are available to help our partners reinforce their position as a trusted resource that has their customer’s best interests in mind.

Protection options include:

  • Vehicle Service Protection
  • Electric Vehicle Service Protection
  • Tire Protection
  • Roadside Assistance
  • Key Protection
  • Guaranteed Asset Protection
  • Prepaid Maintenance
  • Dent Protection
  • And more…

Contact us today so we can help you build a protection product program that’s right for your needs.

What protection products are available for cutting-edge electric vehicles?
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What protection products are available for cutting-edge electric vehicles?
Answer

To help usher in the electric vehicle revolution, we offer protection products that are specifically designed to help our partners cater to electric vehicles and their owners. Protection options include comprehensive VSC plans that include all major vehicle systems, including EV-specific components; options for specific EV battery enhancements; and maintenance wrap plans.

What training and learning opportunities are available to help partners build long-term success?
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What training and learning opportunities are available to help partners build long-term success?
Answer

Ƶ University (SGU) offers industry-leading training programs that empower finance managers and automotive professionals to achieve success by enhancing their skills in connecting with customers. The enhanced awareness and sales acumen gained through our training create long-lasting relationships and ensure repeat business for years. Training options include training at one of our many facilities throughout North America, custom online modules, or in-person training on the showroom floor or in the F&I office. Learn from experts to build your own success story.

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Insights That Fuel Success

From F&I strategies to the latest innovations in the automotive world, our resources provide essential insights needed to make informed decisions about your business.
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